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Search Engine Optimization

Search Engine Optimization

Best SEO Internship & Training Company in Jaipur

SEO Internship & Training Company in Jaipur:- 
If we talk about today, starting a career in SEO is a very good decision. Demand for an SEO specialist is on high. Many businesses are growing online and competition has also increased. Every business wants to be on top and they are trying a lot for it. The demand of SEO here is to optimize the search engine. Search engine optimization helps rank the business.
SEO InternshipSEO Internship in Jaipur
Here we will understand how it works:

What is SEO?

Search engine optimization (SEO) is the practice of increasing the amount and quality of traffic to your website through organic search engine results.

What Benefit a Business can get from SEO?

  • When you want to attract visitors who are genuinely interested in the products you offer, SEO will bring quality traffic.
  • Once you have the right people to click on those search engine result pages (SERPs), SEO will bring in more traffic (traffic volume will be higher).
  • Businessmen will get organic traffic through SEO and the cost will be lower. This means that no business needs to invest in paid advertisements.

How Can You Make A Career in SEO

If you want to step into online marketing, you can do very well in SEO for yourself. Here is a guide to get a job in search engine optimization (SEO) and build a Rockstar career for yourself.

Pull together some basic skills

If you want to gain an edge over other applicants for your first role, there are some skills that will help you get ahead of others. Being able to look at a website and show an understanding of the basic SEO principles that underlie its success (or failure) is a great first step.

Read up on basic SEO and start to apply it

There are some very good websites that can give you a solid start in the industry. One of the places I really learned about SEO was SEOmoz. It is still one of the most definitive and complete guides in the fundamentals of SEO.

Understand the fundamentals of link building

Some SEOs believe that link building is the most difficult part of their job. Study on link building and how it works. Link-building is the most important part of off-page SEO.

Go For internships and Training

Your next step is absolutely critical. Now apply for internship or training in SEO service provider company. Currently, we are also hiring for internships, which I will discuss further. After being trained you will have more chances of getting a good job with an adequate package.

Vmayo: Best Company for SEO Internship in Jaipur

If you are looking for SEO internship in Jaipur then Vmayo would be the best answer. We are currently searching for candidates who are interested in SEO. Vmayo has a team of SEO experts who will train the trainees. They will give daily work to every trainee and teach them about the latest SEO techniques. We will provide advanced SEO tools to work like Google Analytics, Webmaster, Semrush, Alexa ranking and etc.
Full information about the internship is given here:
Duration: 6 months
Stipend: 3000-5000
Job Summary :
Off-page SEO
–  link building
– guest posting
– All other off-page activities
On-Page SEO
Check the broken link
– Make regular updates on the website
– Plan SEO Strategies
– Key tracking and reporting
* Candidate should have knowledge of SEO tools (Google Webmaster, Google Analytics, Semrush, Alexa ranking).
* Candidate must have good written communication skills.
For More related information, than you can check out vmayo.

Conversion Optimization, Search Engine Optimization

How to Improve Website Conversion Rate with SEO Services.

How you can improve website conversion rate with organic SEO services method?

Website Conversion Rate:-

Conversion Rate in Digital Marketing in India | by pratiksha ambekar |  Medium

Conversion rate optimization (CRO) and SEO (search engine optimization) are practically two different processes in digital marketing. But the result is that they complement each other. The conversion rate measures the number of visitors who have come to your website and followed the call to action. Which means those who have actually purchased your products or services.

People often wonder if their SEO strategy for their website is in conflict with CRO strategies. It is interesting to note that at different stages of the marketing funnel. So that you need to design different SEO pages and different CRO pages that complement each other. Google search engine crawls to meet user needs (keyword based search) and solve their problems (CRO focused page).

SEO Services in a broader sense means. That attracting visitors to the website by achieving a higher ranking in the organic SERP’s (Search Engine Result Pages) of search engines through the use of keywords.

SEO services are about strategies used in better ranking in search engine results through keyword placement, website structure, internal linking, link building and more. CRO focuses on competitive analysis, post-test analysis, qualitative and quantitative research, testing of on-site elements and other such strategies that will optimize your conversion rates. SEO service works towards attracting visitors to your website and CRO encourages visitors to do specific tasks.

SEO service develops in the understanding of search engine algorithms. The CRO focuses on understanding the behavior of the user.

A strong data pool is needed to define both SEO and CRO strategies. CRO processes are highly dependent on data purchased from SEO results, as CRO is heavily data-driven.

These are some strategies that can be implemented in both CRO and SEO to increase search ranking website conversion rate:

Use the Entry Page ‘Scent’

A source advertisement or an organic search result should always open a specific landing page associated with it to ensure effective conversion. If you click on the ad and you land elsewhere than expected, it is a waste of time. Visitors are assured by the ‘information fragrance’ that they are in the right place. The scented sequence provides whether a visitor to the website stays on the website to complete the purchase immediately.

Optimizing The Age With Scent:-

  • Follow the instructions provided by Google in placing dynamic search ads for category pages.
  • Always remove out-of-stock products from search results.
  • Have a well-defined and clear site structure.
  • Use keywords to adjust your layout.
  • Always match H1 heading with the title tag.

Avoid Duplicate Content

Duplicate content on your website affects your ranking on the SERP (search engine result page). And this will affect your website conversion rate. Duplicate product descriptions are likely, especially in e-commerce websites. Therefore, you should ensure that each copy of the product description is unique and will give flair to your product descriptions.

Give Enhanced Product Images

Many companies feel that giving high-resolution and high-quality images to their products and services on their website is enough to increase website conversion rates. But this is a wrong notion; in fact, you need to optimize the images for search engines.

Present day search engines are not able to detect the meaning of pixels or images. Therefore, you must use the keyword for the image ALT tag. Search engine robots search your image based on such keywords. This practice will positively affect your website conversion rates.

Use Long-Tail Keywords

Conversion Rate with SEO Services

Search engines are becoming more and more complex day by day, and they are giving more importance to semantic search. This fact has played an important role in providing long tail keywords a higher search ranking for the company’s smaller websites. Achieving high rankings of SERPs with basic search terms.

Use Crawlable URL Structure

If you use a crawlable URL address for your website then you can expect to get a higher ranking in SERPs by attracting more visitors. By offering a searchable URL structure, you are trying to find your website and find out what it is offering and make it easy for customers to use.

So that with a well-defined URL, the user can identify the usage of the website very quickly and stay on the website longer because it is relevant to the user. Users are also more likely to convert into customers.

Apply Rich Snippets

The snippets are short descriptions on Google’s search results page just below the URLs of your websites. They give the user an idea about the nature of the website and allow you to stand out from thousands of search results. If you use keyword-rich snippets. Your website likely receives SERP growth and consequently higher rankings. The website conversion rate will also increase for you.

Conversion Rate with SEO Services

The highest website conversion rate ensures the increased profits and growth of your company.

Hence, I would suggest the companies having their own websites to use the above stated SEO Services technique. This is to increase their page rankings in the SERP’s and to achieve the highest website conversion rate.

For more related information, than you can check out the vmayo.

Conversion Optimization, Hosting, Search Engine Optimization, Updates, web hosting, wordpress

Best Free Tools and Tips to Make Web Pages Load Faster

Tips to Make Web Page Load Faster

Tips and tools to make web pages load faster

Content Delivery Network (CDN)

A group of global servers receive website static files such as CSS or JavaScript, and they are read from the nearest server in the user’s physical location. In various words, when a user succeeds in a video, the file loads faster as it is shared with a nearby server. Larger websites display CDNs to ensure that visitors around the world have a more convenient, faster experience.

Adaptive Images

According to the HTTP archive, 61 percent of the page authority of a website is on the desktop processor. Start handling tools like Picturefill or Adaptive Images on your website to avoid bandwidth and improve page speed for your site. The different option is to choose new image formats such as WebP and JPeg XR – this can work to reduce image weight by twenty to fifty percent without sacrificing image quality.

Rate your plugins

Plugins can provide new functionality and features to your website, but the more plug-ins your website has, the longer it will take to load. Poor or removed plugins can dramatically slow down website performance, which can be fixed by any permanent use or permanent use, by removing plugins with duplicate functionality.

Merge images into a CSS sprite

If you have different images on one page, you are making multiple rounds of the server to get all the resources that have been received, which slows down the page speed. Sprites combines all the background images on the page into a single image, meaning that all icons appear when “Sprite” is at the forefront. This reduces the chance of flickering images and a more continuous experience for your users.

Compress your content

You can reduce your content significantly to improve the performance of your website. Cheap web servers such as Apache and IIS use GZIP compression algorithms to do this automatically on HTML, CSS and JavaScript. There are still online compressor services that eliminate unnecessary locations and characters beyond your HTML and CSS code.

Config header ends

When a user visits your website, the website files get stored on their computer, so the next time you visit the website, your website loads faster. File headers have an expiration date that determines how long these files will be stored on their computer, which is usually set to 24 hours by default. You can configure expired headers so that files never expire, or you can extend the expiration date so that it does not affect your server and page load times.

Tools to make web pages load faster

Google Analytics

Image result for Google Analytics
When analyzing your site, Google Analytics may actually be the most appropriate route, including your page load time. GA records pages are loading at the slowest speed over time, allowing you to track your progress to improve your speed.

Google page speed tools

Image result for Google page speed tools
When it reaches to measure the page speed of your website, Google provides an ideal plan of attack from within the PageSpeed Insights tool.
The device displays a digit based on various page speed factors that are known to produce slow loading times. The mobile and desktop versions display different scores depending on how well your site is displayed on different devices. All this can tell you how to improve website speed.

Page Speed Insight Chrome Extension

Instead of going to Google’s tools to check pages, just enter the data in your browser. Opportunistic, good old ‘Google showed a way to stay with the unofficial-to-install Chrome extension.
Image result for Tools to make web pages load faster gif
When on every webpage, a simple right-click succeeded by “Inspect Element” will give you a glimpse under the crook. With extensions installed, you can also see more information about the load time of that page.

Image optimization tools

Image result for Image optimization tools
It includes many technical reports, but the general rule is to only make the image file as small as possible. Generally expressing, you do not need to load a huge image to your website, only to make it compressed by HTML. This causes undesirable high page speeds! Optimizing your images is a great way to improve your page time, and can be achieved in many ways. Tools 8-18 will help!

Image compression tools

Image result for Image compression tools
Image compression will add similar colors and bring lots of extra garbage that your images don’t need. It sounds crude, but you usually can’t tell the difference between images that are compressed and those that are not compressed!
For more related information, than you can check out vmayo.

Creative, Hosting, Search Engine Optimization, web hosting

SEO strategy that helps increase organic traffic In 2021

“An SEO approach is – active to generate organic, adequate leads to your website. By identifying your target market and creating a strategic, data-driven SEO plan, more effectively market your website”

SEO strategy for Website
For any business, whether big or small, the biggest challenge is to make sure that when customers try to search for a product or service similar to theirs, they land on the particular company’s page and not their competitors.SEO strategy for Website
However, in today’s day and age, there is a lot of misinformation that gets passed around in the name of SEO tips and tricks. Anyhow, every other person appears to consider himself an “SEO expert” without having precise knowledge of the subject matter.
The beauty of blog posts is that they can be written about any topic, be it SEO, SEO Content Writing, brand awareness, sales, or even throwing free offers to your audience. However, getting quality results takes time and effort, so simply writing good content won’t be enough.
Good content, coupled with a thriving SEO strategy is your only way out if you are looking to improve your traffic numbers. It’ll gradually lead to improved website ranking, enhanced content credibility, and much more.

Organic traffic

What is an SEO strategy?

An SEO strategy or search Engine Optimization approach is nothing but the process of planning, outlining, and implementing ways that are particularly designed to improve rankings on SERPs.
Simply put, an SEO strategy is what a company needs to follow if they want to see an increase in their organic traffic numbers. Some main elements of a good SEO strategy will always involve technical SEO, on-page optimization, and link building.

web hosting

SEO strategy for Website

How do you approach an SEO strategy?

When building a profitable SEO strategy in 2020 for your business, there are several key areas that digital marketing experts need to focus on to beat better and faster outcomes. Some of these basic areas are:

  • Keyword research
  • Meta descriptions
  • Descriptive URLs
  • Good UI/UX
  • Structured data markup
  • Content Optimization
  • Strong CTAs (Call To Action)

SEO strategy

Increase your organic traffic with an effective SEO strategy In 2020

As a digital marketer, you already know that search engines do not make even a penny for the organic clicks that a particular website manages to garner. Therefore, their main focus is to stay as relevant as possible at all times, satisfactorily answer a user’s search query, and make sure that people keep coming back to their platform organically.
With its key focus areas already set, search engines like Google have algorithms in place which find relevant sites for any particular search query with the help of these particular points: technical SEO, content optimization, and link building.
 
SEO strategy for Website

Generate Keyword List

In search engine optimization, keywords play a huge role, the whole game in SEO revolves around keywords. Searching for keywords would be the first step in SEO strategy for Website. You can easily search for keywords that your target customers search for using Google Suggest.
Start typing keywords in Google’s search field and it will bring up a list of keyword suggestions.
SEO strategy for Website

website traffic

They suggest great keywords because they all come from Google. Always work on long-tail keywords, because the long-tail keyword is less competitive than the short-tail keyword.
SEO strategy for Website
You can rank quickly due to low competition for long-tail keywords.

Technical SEO

For any user to stay and surf your website, and for any search engine to consider ranking you on the top spots on their SERP, your technical SEO has to be rock solid. Making sure that your company’s website has a clean code, optimized tags, and pages, proper sitemaps, and indentations, etc, is crucial for a search engine to read your site properly.
Decent page speed is also very important because it helps avoid any impatient bounces from your site; something that most search engines recognize as a red flag. Moreover, tactics like keyword filling also no longer work, so make sure you develop the basics of SEO accurately to build any kind of organic visibility.

web hosting

Content Optimization

Any and every online business must have relevant and user-friendly content on their site. A prosperous SEO content strategy assures that websites put up content especially providing to users and their interests.
Besides search engines getting quicker with every exclusive algorithm update, it has grown all the easier to recognize strange-sounding text or manipulative duplication. Such metrics can adversely affect your business, so make sure to emphasize on writing compelling, useful, unique content for your target audience to have a solid SEO in 2020

web hosting

Link Building

Link building, considered to be the misunderstood part of SEO, is also one of the critical components of SEO strategy. Search engines indeed inspect the links pointing towards your website to understand your integrity and popularity in the industry.
However, they also prefer quality over quantity. Just like content, even your backlinks have to be relevant, else you’ll lose major points from search engines. Therefore, to make sure that your website doesn’t get flagged, try earning links instead of simply building them.

SEO strategy for WebsiteSEO strategy for WebsiteSEO strategy for WebsiteSEO strategy for WebsiteSEO strategy for WebsiteSEO strategy for WebsiteSEO strategy for WebsiteSEO strategy for WebsiteSEO strategy for WebsiteSEO strategy for WebsiteSEO strategy for WebsiteSEO strategy for WebsiteSEO strategy for Website

web host

Search Engine Optimization

Technical Search Engine Optimization Audit will save your life

technical seo audit
I strongly recommend you to do this Technical SEO Audit, every month for your website. SEO Audits contain both an internal analysis and external analysis. You gain a general understanding of your share of the Search Engine Optimization market (external) while identifying how well your website is optimized to obtain additional market share (internal). If you want to dig a little deeper into your market share, a more in-depth Search Engine Optimization Market Share Report can be created.
But, like most other things, you have to take this with a grain of salt.
Yes, a High-level SEO audit helps us determine how our website is performing. But, if you are a small website, you do not have to overdo it. Concentrating on stats can be a waste of time especially if there are other things that you have to take care of.
But, if you are a medium-sized website and you noticed a drop in traffic, perhaps it’s better to perform a timely audit and discover the root of the problem.

Here are some Technical SEO Audit

 

1). Traffic Growth Audit

You have to check monthly organic traffic growth for each URL. Due to continuously changing Google algorithms and higher competitiveness in the SEO industry the chances are higher that each of your page rankings might increase or decrease which leads to a drop or growth in traffic.
Keeping an eye on all pages will help you improve the content on drop pages, and regain the lost traffic.
Of course, it will take a lot of time to create this report. I created a small tutorial which will help you get this report ready in less than 10 minutes
 

2). Link Growth Audit

Links are the backbone of SEO. I strongly recommend you to check your backlinks(root domains) every month. Whenever you are blackling on other websites, always see Alexa’s rank and DA on the sites. If the sites rank better than your sites, link your sites to that sites.
Let’s assume that last month you have 300 backlinks to your website if you have 350 backlinks then it’s quite natural. However, if you see 500 or 1000+ Backlinks then it’s quite suspicious. Sometimes you will see 10 times more backlinks. It’s a clear indication that somebody is trying to harm your website. This personally happened with one of our websites.
Always keep an eye on new backlinks. If you find any spam backlinks, kindly add them to the disavow file.
 

3). Technical SEO Audit

Sometimes we may overlook some technical mistakes which will lead to a drop in traffic. For example:

  • Indexed pages will be higher than the original pages on the website.
  • Page speed for each page will go down due to a few tech updates.
  • A website will have downtime due to hosting issues.
  • Hackers will install malicious scripts etc.
  • Take the best server where the website loads faster as compared to another competitive website.
  • Should work on keywords, start writing your content on trending keywords.
  • Don’t make a blog large and lengthy, try to have subheadings in your blog along with the main heading.

I strongly recommend having a weekly check for technical issues, so that you can prevent major traffic drops.

www.nexahost.com

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