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How we promote a Business on Whatsapp?

Whatsapp is a free messaging app for smartphones. You can make quick, easy, and secure messages and calls with WhatsApp via the Internet or wi-fi connection. WhatsApp Messenger is a very popular messaging app, it can also be said that it is a very essential smartphone app for sending messages to your family, friends, or any associate.
whatsapp

History Of Whatsapp Messenger App

  • Whatsapp Messenger Founded by Brian Acton, Jan Koum ex-employee of Yahoo, launch date wall February 2009 (11 years ago).
  • Whatsapp Headquarters in Mount View, California Unites States.
  • First WhatsApp 2.0 was released with the message component, and within a few days, its number of active users increased to 250,000.
  • Seeing the growth of WhatsApp, Facebook acquired WhatsApp on 19 February 2014 for the US $ 19 billion.
  • Launched WhatsApp Web on 21 January 2015 to use WhatsApp on a web browser.
  • WhatsApp launched a beta version of two-step verification on November 10, 2016, which would require using email addresses for security.
  • Whatsapp launches status feature on 24 February 2017, similar to Facebook and Snapchat stories feature.
  • Whatsapp Business released in January 2018 for small businesses.
  • September 2018 launched group audio and video call feature and in October 2018,  “Swipe to reply” feature introduced in the Android beta version.
  • Whatsapp supports sending stickers on October 25, 2018, but requires a third-party application to add stickers on WhatsApp.
  • Dark Mode was released in early 2020, and partnered with the WHO and UNICEF in March, and give updates on Coronavirus.
  • In October 2020, the mute feature added the forever option, muting individuals and groups forever.

Whatsapp is a free massaging app for smartphones. It uses an Internet connection or Wi-Fi to send and receive messages. Messages such as text, image, audio, video, document, PDF file, or link are sent and received on WhatsApp.

Feature of Whatsapp

1.Messages Send and Receive without Charge

WhatsApp messages are sent and received via an internet connection, no extra money is required to be spent on this. When WhatsApp was not released earlier, we used to use text SMS to send and receive messages. To activate the text SMS facility, a recharge had to be done, in which it used to be that 1000 SMS would be available in 50rps recharge, 2000 SMS in Rs 80 recharge, and so on. But after all WhatsApp is released, you can send any number of messages without spending any money. Simple just go to google play store, search WhatsApp, and download it.

2. Multimedia

Send and Receive all types of messages such as text-based, images, audio, video, or documents.
whatsapp
 

3. Make Call Free

Free calls with WhatsApp can be made to your family and friends via Internet Connect or Wi-Fi instead of using the cellular plan’s voice minutes.

4. Group Chats

Create a group of your family friends and stay in touch with the message or call.

5. Whatsapp Web

Through WhatsApp web, we can run our WhatsApp on the computer’s web browser.

6. Stickers, Emojis, and GIF

Sending and receiving a sticker emoji and GIF to an individual or in a group.

How to Promote a Business on Whatsapp?

Here we will discuss some points that will help you in promoting your business.We will first discuss how to start a business.

  • First we have to understand the need and the problem, what is needed more in the market and which problem has occured.
  • The second step will be to make a planning, so that we can meet the need and solve the problem of more and more people.
  • Digital marketing (SEO, SMO, PPC, SMM) is the way to reach as many people as possible.
  • A website will be needed for marketing the business digitally.
  • To create a website, first you need to buy a unique domain name, you can get a unique domain name from Nexhost, you can check at Nexhost whether the domain name you want to buy is available or not.
  • Buy hosting, which will provide space to store a website files on the web serve.
  • Now design your website and then promote it digitally.

Now we will see how to promote on WhatsApp

1.Generate a Broadcast List

Create contact list related to specific topics. Beautifully design message or video of product’s photos, descriptions and feature and increase engagement. Then send to contact list.

2. Enjoy a Group Chat

Create a group on WhatsApp and add any contact you want. WhatsApp group has the advantage of sending a message on the group and receiving it by everyone instead of sending a message to everyone individually.

3. Use Emojis

Use emoji to make your promotional message more appealing so that you can grab the customer’s attention.

4. Send Promotional Message and Video at Specific Time

Your business reputation will go down when sending a message at anytime. Choose a time and day to send a message and send a message on the fixed time and day.

5. Use Whatsapp Business App

In 2018 released WhatsApp Business to promote small business. Setup account on Whatsapp Business, then give a website link, business description and product images and start promotion and advertising of our business.

www.nexahost.com

 
 

Digital Marketing, E-commerce Marketig, eCommerce Business, Ecommerce Marketing, Educations Marketing Sector

Preface of Digital Marketing Tools for Ecommerce Business

Digital marketing tools have emerged as a frontier where ecommerce business brands have carved out their own success stories. A subset of marketing that relies on electronic technologies for its promotion, there are many aspects of digital marketing as its tools are constantly evolving. Digital is a fast-paced platform where anyone has room to increase their brand’s shared voice and industry presence, as well as using tried and tested strategies for consumer engagement. As more and more people hop on the digital wagon, the market niche has become niche with consumer segments that catch the eye of businesses, especially eCommerce business platforms, which today offer a diverse range of products and services .
In a cluttered market, it becomes difficult to stand out and attract the attention of your target audience. Employing sound digital marketing tool strategy will therefore help to attract public attention.

How to Build an Ecommerce Business with Digital Marketing

The ecommerce business relies on increasing smartphone and internet penetration to increase its sales. Also, they also rely on digital marketing tools to generate revenue by increasing brand value.
Digital marketing has to be used to adapt to the shifting trends and create opportunities. It provides the best solution to the problems faced by online businesses. It targets the potential of cyberspace on Internet and digital marketing tools, specifically for the sustainable development of e-commerce businesses.
Ecommerce Business

Business Startups For Ecommerce

Digital Marketing
Today, a digital marketer has innumerable tools available to devise various plans to achieve his goal. Using an innovative amalgamation of these tools, an eCommerce brand can accelerate its growth with maximum return on investment. For eCommerce startups, this makes digital marketing an unbeatable way to achieve success in a short period of time. However, before deciding to use digital marketing tools, one needs to be doubly clear about the purpose of the plan.

Great Example of Nested Bean

Nested Bean Inc. is a success story of how digital marketing tools are used to increase brand value organically. Today, it is one of the fastest growing e-commerce startups in a niche industry of baby products. For the purpose of increasing traffic without compromising the conversion rate. The company decided to promote its pages that teach on child care. He went back to the fundamentals of digital marketing and started with a basic hygiene check, going on blog tags, alt text, link text, canonicalization, keyword cannibalization, and more.

SEO Tools for Nested Bean

Barnacle SEO approach was the second stage in the implementation of digital marketing strategy. Through this method, ranking / content / traffic of trusted websites is leveraged to promote traffic to one’s own website. Nested Bean focused on making your homepage powerful on powerful websites such as ThrowGlobal, Today.com, etc.

A Key Driver Of The Digital Marketing Strategies – Google

Google is a major driver of digital marketing strategies as it provides most of the tools that new-old digital marketers do on the bank. Therefore, it is necessary to follow the guidelines and limitations set by the tech giant.
Digital Marketing

Google Indexing

Google lists websites in the rankings, which are determined by the amount and content of the website host. To do more favors with Google’s web crawler. Nest Bean invested in several infographics and videos for its website as well as external platforms. This added credibility to their content, another feather in the cap for the business.

The Need of the Customer Engagement

A market is built on the demand of its customers. A brand that is out of touch with its customers may not achieve any significant growth. Apart from the company’s official blog. Nest Bean decided to invest in building communities for its consumers. Which ultimately increased the company’s engagement with its target audience as well as its SEO finals.
Nest Bean has dedicated and systematically used these simple digital marketing tools for a set period of time. Finally, eCommerce website figures showed a 168 percent increase in website traffic, a 69 percent increase in organic traffic, and a 57 percent increase in transactions. The bounce rate also improved by 8.30 percent.
These numbers are proof that digital marketing tools, when used in an efficient and creative way, can give e-commerce startups the necessary space to grow in the market.
For more related information you can visit vmayo.

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