It can also be uncertain whether a commercial website should implement responsive design. Responsive design can help solve a lot of problems for your website.
This will make your site mobile-friendly, the way you view devices with large and small screens, and can increase the time a visitor spends on your site. It can also help you improve your ranking in search engines.
To find out that responsive design on your company’s website is very important and one must also know about the pros and cons before investing in redesign.
What is a responsive web design?
Responsive web design is a way of putting a website together so that it automatically measures its content and element to see the size of the screen on which it is viewed. This prevents images from being larger than the width of the screen and prevents visitors from mobile devices to perform additional tasks to read your content.
The overall goal of responsive design is to avoid unnecessary resizing, scrolling, zooming, or panning to occur with sites that are not optimized with different devices. These sites are often difficult to navigate and may even cost you, potential customers, if they get frustrated trying to do something.
Responsive website design replaces the previous requirement for smartphone users to design a dedicated mobile website. Now, instead of designing multiple websites for different screen sizes. You can design a single website that automatically scales up or down to view the device on which it is being viewed.
Why You Should Invest in Responsive Web Design?
We live in a multi-screen society because more and more devices are viewable for your site because you do not know which devices are used to view your website. Responsive web design suggested that appeal to both desktop and mobile audiences. In 2015 Google announced that mobile-friendliness would become a ranking factor in its search engine algorithm.
Benefits of responsive web design
Maintaining separate sites for your mobile and non-mobile audience can be costly. You can save money by eliminating the cost of paying for a mobile site.
When you have a website with responsive design you can change it easily and quickly. You do not have to worry about making changes on the two websites.
3. Improved user experience
User experience is important for website owners. You want people to like your site and convince them to come back. If someone visits your website on a mobile device and it takes forever to load your photo and it is not in the proper resolution.
4. Search engine optimization gains
SEO is a strategy used by many companies to help promote themselves in Google search page rankings. Responsive design can help with SEO because Google, as mentioned, gives preference to a website that is mobile friendly.
5. Ease of management
Most businesses, especially smaller ones, do not have a lot of time to update or refresh their website. You will never be surprised if you should link a mobile or desktop site to a social media update, or question whether all your redirect links will work to bring the right visitors to the right site.
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